Tripledash Blog

Small is packed with potential; small can be powerful.

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Mt Eden Village Doctors' patient list soars with Tripledash website

Posted by Sarah Gleeson on Jun 16, 2015 10:38:00 AM


Before their Tripledash website, Mt Eden Village Doctors had relied on Health Point, a health care directory, as their only form of online activity. Tripledash provided the Mt Eden Village team with an online platform in which to showcase their practice, and the freedom to change text and images when they wanted to.

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Topics: Case Study

Launch of website creates busy Monday for High Performance Cutters

Posted by Sarah Gleeson on Mar 20, 2015 10:47:00 AM

Confident he could offer a better service, Chris Gray started High Performance Cutters to answer the need for a one-on-one concrete cutting service in the Auckland region.

Being a fairly recent business owner, Chris understood that he needed to get online fast. Unable to rely on a database full of existing clients, it was important to get his business in front of construction companies, and home owners.

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Topics: Case Study

Image editing tools for your small business website

Posted by Sarah Gleeson on Sep 29, 2014 11:50:29 AM

As we have discussed in earlier articles, making sure your product images look great is important for any small business. With smaller budgets, it is often the case that professional image editing software is not feasible. Not only that, but it can be difficult to find a team member with the time to learn how to use the program.

There are a number of free image editing tools available to small business websites. These tools allow you to do the basics, like cropping and resizing, as well as some more creative tools like filters, boarders and effects.

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Topics: small business tips

Why your small business website should be listed locally

Posted by Sarah Gleeson on Sep 29, 2014 10:39:08 AM

Listing your small business website in a local directory is an important step in promoting your business. You need to ensure your website can be found easily by your target audience; this means you need to be where they are looking.

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Topics: small business tips

Writing for your small business website

Posted by Sarah Gleeson on Jul 22, 2014 1:37:00 PM

When asked to write about your business on your website, do you stare at the screen, for what seems like hours, with nothing to say? Writing for your website can seem like a daunting task. You can spend hours agonising over each carefully crafted sentence, carefully selecting each word, until you have a perfect piece of writing that is keyword rich, speaks to your reader and gets across your point; only to edit it again and tweak it some more the next day!

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Topics: website design, small business tips, copywriting

Make your small business website stand out

Posted by Emily Wilson on Jul 22, 2014 11:28:00 AM

Standing out from the crowd is not about having a neon colour-scheme, or flashing banner on your website. It is about how you sell yourself with your website content. When explaining what you do on your website, you should consider what makes you stand out from your competitiors. In marketing terms this is sometimes referred to as your unique selling proposition (USP) or your unique value proposition (UVP); it is one of the most important parts of your homepage.

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Topics: website design, small business tips, UVP, USP

Great photos for your business website

Posted by Sarah Gleeson on Jul 21, 2014 5:59:00 PM


Images are an important part of your website. They need to look good to represent your brand well, and make your products look appealing to the purchaser. While using a professional photographer is ideal, it is not always practical or budget friendly.

We've put together some tips on how to produce high quality photos for your small business website.

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Topics: website design, small business tips

Benefits of Responsive Design

Posted by Emily Wilson on Jul 4, 2014 5:11:14 PM

  • Responsive Design is a technique used by website designers to develop websites that look good on all mobile devices. As the name suggests the design responds to the user and adapts to display the optimum design for the device used to visit the website, such as a smartphone or desktop computer.

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Topics: responsive design, website design

Welcome to the Tripledash blog

Posted by Evan Cooper on Apr 29, 2014 4:12:00 PM

Hello and welcome all our new blog readers!

Here we delve into the thinking behind what makes a great website; how you can acheive more from your marketing efforts with your website; and general news from Tripledash.

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A New Way Of Thinking

For small business websites

The first true solution for small business websites; engineered by website experts. Answer a few simple questions about your business, and we’ll deliver you a professional website; one that looks good and is designed to get you results.

All Tripledash websites have:

  • Best practice industry specific templates
  • Researched and engineered by website experts
  • Guided marketing questionnaire setup - No website experience needed

Start your 14-day free trial here

This blog contains the thinking behind what makes a good website for small businesses, plus updates about the going-ons behind the Tripledash scenes.

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